How would you like to be able to see more clients, expand your practice and enjoy more success and financial freedom than ever before?
If you're like many hypnotists, these things may seem out of reach. Marketing may seem like a foreign language, but it doesn't have to. With the guidance provided by this book, I've spelled out all of the steps that you need to take to maximize the business your hypnotherapy practice brings in.
That sounds great, Robert...but how do you know what can help my practice? I know because these are the very steps I used and continue to use to build my practice and keep it thriving. I've been a practicing hypnotherapist for over a decade and have, through trial and error, devised a system that works and has helped me maintain a consistent flow of clientele (upwards of 40 clients or more a week!)
Having tried several different kinds of marketing tactics over the years, I know what works and what doesn't and now, I've compiled all of the best techniques into one comprehensive guide designed with the hypnosis professional in mind. New to marketing? That's ok, I was too at one point and this guide is designed to be as user-friendly and simple as possible.
Just take a look at what you get...
*Ch. 1, The Marketing Mindset For Success
This chapter will provide you with all the psychological tools you need to become a champion-level marketeer in no time. Even if you're a complete novice at marketing yourself, you'll be able to dismantle any mental blocks impeding your progress in the business side of managing a hypnosis practice.
*Ch. 2, Easy Business Basics Anyone Can Learn
Not sure where to even begin? With these simple cornerstones, you'll know immediately the practical, concrete steps to take in order to see a marked improvement in how many clients you see weekly and avoid the pitfalls of unnecessary spending, meaning more money in your pocket!
*Ch. 3, Creating Sales Letters/Sales Message When You're Not A Sales Writer
Not a sales writer? Not a problem! This chapter is all about writing the perfect sales letter and will leave you knowing how to write an attention-grabbing sales letter from start to finish. No more expensive copywriters needed, learn how to pen perfect copy yourself!
*Ch. 4, Creating A Great Brochure & What To Do With It
Brochures are a must for today's hypnosis professional but not all designs are created equal. You will know what brochure works so you can invest your funds in a brochure that will succinctly state all the services you offer in a way that attracts clients to you like a magnet!
*Ch. 5, Creating A Great Business Card & What To Do With It
This chapter will leave you with the knowledge to create a business card you'll be proud to show off at events and which are guaranteed to compel prospects to call and colleagues to send you more referrals.
*Ch. 6, Marketing For Private Practice Success & No-Pressure Sales Techniques
Do you struggle with self-promotion, afraid you're sounding too much like a used car salesman? This chapter will leave you with a polished selling strategy that never comes off sounding too pitch-y and will attract thousands of clients for you.
*Ch. 7, The Art Of Obtaining Referrals
This chapter will show you the ins and outs of obtaining referrals from doctors and other healing professionals meaning more credibility for your practice, a steady flow of clients and a stronger reputation in the community.
*Ch. 8, Your Online Presence & Why You Need It
Afraid of computers? Upon reading this chapter, you'll be able to show off a revamped (or brand-spanking new) array of social media accounts on platforms like FaceBook and Twitter to ensure you're attracting new clients and making a splash in the digital world. Attract new clients in your sleep!
*Ch. 9, Online Marketing Techniques To Use
Ok, so you have some websites...now what? This chapter will give you glimpses into the marketing techniques that help you rise above your competitors in today's online marketing world, get that high ranking and make sure you stay there!
*Ch. 10, SEO And Social Media Hypnosis Keywords For Marketing Success
What is SEO? How do you use it to navigate the online marketplace for hypnotherapists? This chapter answers those questions and more to give you a leg up on the competition. Crack the coded language of SEO, or search engine optimization, to game Google and see your business boom!
*Ch. 11, How To Use YouTube To Market Yourself Successfully
YouTube is one of the biggest, most popular sites around. Learn how to generate and share the best videos which will introduce you to an entire new audience and get people reading your articles, visiting your site and booking appointments. Become the internet guru you've seen other professionals become!
*Ch. 12, Pay-Per-Click Advertising To Bring In Clients
Create a veritable beeline of clients to your practice via advertising. This chapter teaches you how to do it right so you don't waste your time or money on expensive ad campaigns that go nowhere and leave you feeling frustrated.
*Ch. 13, Ways To Interact With Your Audience
This chapter shows you how to talk to different groups of people, expanding your range of clientele and assuring your success with each one.
*Ch. 14, Don't Be Afraid To Charge What You're Worth
Develop the self-confidence in your own skills and reputation as a hypnotherapist to charge the rates you deserve, making more money and adding prestige to your professional reputation.
*Ch. 15, Adopting A Business Builder Mindset
Learn how to plan for the future and provide for any potential setback along the way. Protect your livelihood using a mindset that will leave you feeling well-prepared to tackle any business challenges.
*Ch. 16, A Message On Print Advertising
Is print advertising worth it these days? Learn the answer to this question and prioritize where your money's going.
*Ch. 17, Professional & Personal Growth
Learn which skills are in demand in the hypnotherapy field and how to invest time in the the ones that will make you feel more fulfilled personally, professionally and financially.
*Ch. 18, Putting Together A Plan That Works
Learn how to focus your approach into a customized plan that works for you, your practice and your clientele. This will leave you feeling a newfound confidence in your skills and the future of your career.
With all this and more, I guarantee your practice will not only thrive, but you will feel a revitalized satisfaction in what you do and the nature of hypnotherapy.
Hypnosis helps thousands of people each day with everything from release from phobias and anxiety, to weight loss and smoking cessation.
As a true helping professional you owe it to your future clients to help yourself by making your business accessible, visible and successful.
Each purchase comes with 30 days of email support, so feel free to send me all your marketing questions and one of our business coaches will respond promptly to all queries.
Buy with confidence! You'll not be disappointed!
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